Privacy Policy

1. Introduction

Hermosa Software Company S.A., registered under Costa Rican Business ID (Cédula Jurídica): 3-101-836054, operating under the brand Pick it Up ("we", "us", or "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

By using our services, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

• Contact Information: Name, email address, phone number, WhatsApp number, and mailing address
• Order Information: Products purchased, shipping addresses, payment information, and order history
• Communication Data: Messages sent through WhatsApp, email, or contact forms
• Account Information: If you create an account, username, password, and preferences

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information:

• Device Information: IP address, browser type, device type, operating system
• Usage Data: Pages visited, time spent on pages, click patterns, referring website
• Cookies and Tracking Technologies: We use cookies and similar technologies to enhance your experience

3. How We Use Your Information

We use the collected information for the following purposes:

• Service Provision: To process and fulfill your orders, manage shipments, and provide customer support
• Communication: To respond to your inquiries, send order updates, and provide customer service via WhatsApp, email, or phone
• Payment Processing: To process payments and prevent fraud
• Website Improvement: To analyze website usage, improve our services, and enhance user experience
• Legal Compliance: To comply with applicable laws, regulations, and legal processes
• Marketing: To send promotional communications (only with your consent, and you can opt-out at any time)

4. Information Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following circumstances:

4.1 Service Providers

We may share information with third-party service providers who perform services on our behalf, such as:

• Shipping and logistics companies
• Payment processors
• Email service providers
• Website hosting and analytics services

4.2 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or to protect our rights, property, or safety, or that of our customers or others.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

We use industry-standard security measures including:

• Encrypted data transmission (SSL/TLS)
• Secure storage of sensitive information
• Regular security assessments
• Access controls and authentication

6. Your Rights

Under Costa Rican data protection laws, you have the following rights regarding your personal information:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Objection: Object to processing of your personal information
• Data Portability: Request transfer of your data to another service provider
• Withdraw Consent: Withdraw consent for data processing where consent is the legal basis

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier.

Types of cookies we use:

• Essential Cookies: Required for the website to function properly
• Analytics Cookies: Help us understand how visitors interact with our website
• Preference Cookies: Remember your preferences and settings

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

8. Third-Party Links

Our website may contain links to third-party websites, such as social media platforms or payment processors. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately so we can delete such information.

10. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

We typically retain:

• Order information for 7 years (for tax and accounting purposes)
• Customer communication records for 3 years
• Marketing consent records until you withdraw consent

11. International Data Transfers

Your information may be transferred to and processed in countries other than Costa Rica, including the United States, where our service providers may be located. We ensure that appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

Material changes to this Privacy Policy will be communicated via email or prominent notice on our website.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

14. Consent

By using our website and services, you consent to our Privacy Policy and agree to its terms. If you do not agree with this policy, please do not use our services.